Article Submissions

Our Audience & Content Focus

 

Our Primary Audience

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• Startup founders and CEOs

• Small business owners 

• Small enterprise CMOs and executives

• Mid-market marketing managers

• Entrepreneurs looking to scale their businesses

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Industry Focus: We welcome content relevant to the following industries:

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• Food and beverage

• Consumer packaged goods (CPG)

• Fashion

• Home products

• Pet industry

• Baby and childcare products

• Restaurant and hospitality

• Consumer technology

• B2B technology and SaaS

• E-commerce and retail

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Accepted Content Categories

 

• Actionable strategies with measurable outcomes

• Affiliate marketing trends and strategies

• Brand building and storytelling

• Budget-friendly marketing solutions

• Business Growth & Operations

• Content marketing and SEO

• Crisis communication and reputation management

• Customer acquisition and retention

• Digital marketing trends and best practices

• Digital advertising trends and best practices

• Emerging marketing technologies

• How-To Guides & practical advice

• Industry insights & trends

• Industry-specific marketing challenges and solutions

• Influencer marketing strategies

• Lead generation and conversion optimization

• Market research and consumer behavior insights

• Marketing and business tools comparisons and recommendations

• Marketing automation, services and tools

• Media industry trends

• Performance measurement and analytics

• Regulatory changes affecting marketing practices

• SEO and search best practices

• Social media marketing strategies and execution

• Startup scaling strategies

• Step-by-step marketing implementations

• Template resources and frameworks​

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Content Requirements & Standards: Quality Standards

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• Originality: All content must be at least 60% original and not published elsewhere

• Expertise: Authors must demonstrate genuine knowledge and experience in their topic

• Actionability: Content should provide practical, implementable advice

• Research-backed: Include credible sources, data, and real-world examples

• Professional writing: Well-structured, grammatically correct, and engaging

• Technical Specifications

• Word Count: Minimum 600 words, optimal range 1,200-1,500 words

• Format: Submit in Microsoft Word (.docx) or Google Docs format

• Structure: Include clear headings, subheadings, and logical flow

• Images: Provide high-quality, royalty-free images with proper attribution

• Links: Include relevant internal and external links to credible sources

 

Style Guidelines

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• Write in a conversational yet professional tone

• Use clear, concise language accessible to busy executives

• Include specific examples and case studies when possible

• Avoid excessive jargon or overly technical explanations

• Maintain objectivity while sharing authentic insights and perspectives

 

AI-Generated Content Policy - Cascade Communications maintains a strict policy regarding AI-generated content:

 

• No 100% AI-generated content will be accepted for publication

• All submissions must be mostly human-written with original thinking and analysis

• Content must reflect authentic personal or professional experience and insights

• We reserve the right to use AI detection tools to verify content authenticity

• Authors must certify that their submission is entirely 60% or more human-authored

 

What We're Looking For

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• Original thought leadership and unique perspectives

• Personal experiences and lessons learned

• Authentic industry insights and analysis

• Human creativity and storytelling

• Genuine expertise and professional knowledge

 

Content We Don't Accept - Prohibited Content Types

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• Previously published content (including on your own blog)

• Promotional or sales-focused content

• Generic or templated articles

• Content not relevant to our audience

• Content that is more than 40% AI-generated or AI-assisted 

• Plagiarized or duplicate content

• Content with excessive self-promotion

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Topics We Avoid

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• Highly technical content without practical application

• Content focused solely on large enterprise businesses

• Political or controversial topics unrelated to marketing

• Medical or legal advice

• Content that doesn't serve our core audience

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What We Will Reject

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• Any content that appears to be AI-generated or AI-assisted

• Generic, templated, or formulaic content

• Content that lacks original insights or perspectives

• Submissions that read like automated or machine-generated text

• Content that is promotional or creates a conflict of interest or competes with our business

 

Editorial Rights & Review Process

Editorial Rights: The Cascade Communications team reserves the right to:

 

• Make minor edits for clarity, grammar, style, and brand consistency

• Add or modify headlines and subheadings

• Insert relevant internal links to other blog content

• Adjust formatting to match our style guidelines

• Request revisions if content doesn't meet our standards

• Important Note: Articles requiring extensive editing or major revisions will not be used. We expect submissions to be publication-ready with minimal editing needs.

 

Review & Approval Process

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• All submissions undergo thorough review by our editorial team

• Content is evaluated for relevance, quality, originality, and audience fit

• Only pre-approved content will be published

• The editorial team's decisions are final

 

Author Guidelines & Requirements

Author Qualifications - Ideal contributors should have:

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• Proven experience in branding, design, brand marketing, digital marketing, content, email marketing, online media, ecommerce, retail, funding, growth and expansion and similar

• Experience working with or in startups, growth ups, small business and small enterprise

• Track record of working with startups or small businesses

• Recognized expertise in their subject area

• Professional credentials or relevant industry experience

 

Author Bio & Attribution

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• Provide a professional bio (35-75 words)

• Include relevant credentials and experience

• One professional headshot (high-resolution)

• Links to professional profiles (LinkedIn, company website)

• Brief description of your expertise and background

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Promotional Guidelines

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• One relevant, non-promotional link to your company or service included at our discretion

• No direct sales pitches or overly promotional content

• Focus on providing value rather than self-promotion - be a helpful expert

• Product mentions and advice should be educational, not sales-focused

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Submission Process & Timeline

How to Submit - Complete submissions should be sent through the form below and include:

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• Proposed article title and 3-5 bullets "what you will learn"

• Complete article (600-1,000+ words)

• Include author bio (35-75 words)​

 

Review Timeline

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Editorial Review for Consideration: 30-90 days for full evaluation and potential posting/publication

Acceptance & Publication

 

Accepted articles will be published without notice to the submitter

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What Happens After Acceptance

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• Accepted articles become the property of Cascade Communications

• Articles may be edited for style and clarity

• Publication date will be determined by our editorial calendar

• Social media and email promotion may be included at our discretion including posting on the TrepSess Medium Channel

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​Rights & Legal Considerations - Content Ownership

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• By submitting content, you grant Cascade Communications exclusive rights to publish content while you retain authorship credit and bio attribution

• Cascade Communications reserves the right to use content across all marketing channels

• Content may be repurposed for social media, newsletters, and other promotional materials

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Author Responsibilities

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• Ensure all content is original and not published elsewhere

• Verify accuracy of all facts, figures, and claims

• Obtain necessary permissions for any third-party content and links

• Disclose any potential conflicts of interest

• Confirm compliance with all requirements set above

• We encourage you to share and promote post on social channels

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​These guidelines are subject to change. Last updated: July 2025

Submit Your Content
Ready to share your expertise with our audience? Use the form below to submit your content for consideration. Remember, the review process can take 30-90 days, and if your article is selected for publication, it will be posted without additional notice to you.

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