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The Cascade Effect
The expert knowledge on Integrated Digital Marketing and what matters to businesses today.
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AI In PR: Why it Will Never Replace a PR Agency
AI In Public Relations: Why it Will Never Replace a PR Agency
Cascade Team
Mar 55 min read
9


Top Free & Most Affordable Marketing Tools for Small Businesses
Top Free & Most Affordable Marketing Tools for Small Businesses
Cascade Team
Jan 295 min read
11


Why Is Public Relations So Expensive? And Why It’s Worth Every Penny.
Why Is Public Relations So Expensive? Learn Why It’s Worth Every Penny.
Jennifer Fortney
Jan 176 min read
10


This PR Agency Doesn’t Take on Every Business That Comes to Us, And Here’s Why
As a PR agency for startups and small businesses, we don't take on every client, and here's why.
Jennifer Fortney
Jan 145 min read
12


Affiliate PR: This is Why Affiliate Links Are a Must for Fashion Brand PR Strategy
This is why every fashion brand must use affiliate links for PR and audience engagement
Cascade Team
Jan 103 min read
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Rethinking PR Strategy for an Evolving Media Environment in 2025: 10 Strategic Tactics
Rethinking PR Strategy for an Evolving Media Environment in 2025: 10 Strategic Tactics
Cascade Team
Jan 35 min read
23


Why is My Company Not Getting PR Coverage? The Current State of Media in the U.S. and Its Impact on Public Relations
The media industry is in major flux. Companies need to rethink what PR is and how it works. Expert PR tips for startups and small business.
Jennifer Fortney
Dec 27, 20246 min read
22


PR Strategy: The Future of PR in a Changing Media Landscape
What is digital PR? How can I increase my product's visibility online? This is what PR is today and it's future.
Cascade Communications
Aug 19, 20246 min read
18


How Mastering Public Speaking Can Propel Small Business Growth
Tips on how public speaking can grow your small business.
Cascade Team
Jul 25, 20245 min read
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